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Migrate your phone number to WATI from another BSP
How To Import WhatsApp Chats
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Green Tick Verification for your business
How should I choose a phone number for WhatsApp?
What are the limitations of using WATI / WhatsApp APIs
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Facebook Business Verification
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Everything you need to know about your WhatsApp Manager
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More from us!
Our Roadmap - See What's Planned
How To Link WhatsApp Number To Facebook Page
How To Add WhatsApp Number To Facebook or Instagram Pages
WhatsApp Chat Button Integration
Creating click-to-chat link
How can I create a QR Code for my WhatsApp Number?
Commerce Policy Rejection (CPR)
PRO plan: Support export chat
What are difference between WATI Standard and Pro plan
Key Differences Between WATI CRM and WhatsApp API Gateway
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Conversational Based Pricing
WATI and its Features
Team Inbox on WATI
Different types of chat status in WATI
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Copy Conversation URL
WATI Account running Slow
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WATI App Updates (Release Notes)
Released in 2022
2022.09.1 - Releasing on Dec 2022
2022.07.2 - Released on Oct 2022
2022.07.1 - Released on Sept 2022
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2022.05.1 - Released on 18th May 2022
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Released in 2021
2021.07.1 - Released on Jan 2022
2021.06.1 - Released on Nov 2021
2021.05.2 - Released on Sep 2021
2021.05.1 - Released on July 2021
2021.04.1 - Released on May 2021
2021.03.1 - Released on Apr 2021
2021.02.1 - Released on Mar 2021
2021.01.1 - Released on Feb 2021
Released in 2020
2021.07.1 - Released on Dec 2021
RBI e-Mandate Latest Guidelines
2020.12.1 - Released on Jan 2021
2020.11.1 - Released on Dec 2020
2020.10.1 - Released on Oct 2020
2020.09.1 - Released on Sept 2020
2020.08.1 - Released on Aug 2020
2020.07.1 - Released on July 2020
2020.06.1 - Released on May 2020
2020.05.1 - Released on May 2020
2020.04.1 - Released on Apr 2020
2.11.0 - Released on Jan 2023
2.12.0 - Releasing on Feb 2023
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Integrations and API's
Integrations on WATI
How to trigger Whatsapp Shop using Templates
Why Whatsapp Message Sender is not working?
Why Google Sheet Automation is not working?
Add-on: Google Sheet Automation
Add-on: Google Spreadsheet WhatsApp Message Sender
WhatsApp Shop Plugin
Assign chats in WATI based on Lead owner in Zoho CRM
Convert first time visitors to Zoho Lead/Contact using Zoho Flows
Get Notifications for new messages on WATI on Zoho CRM
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How to get Contact Attributes from WATI into Zoho CRM Leads/Contacts?
Why is my ZOHO integration not working?
Zoho CRM Integration
WATI Embedded Team Inbox in Zoho
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How to Add Product Images in Abandoned Cart Message
What does COD and Abandoned Cart in analytics represent?
Why are my Cash on Delivery Messages (COD) not sending in Shopify?
How to add/import Shopify Contacts into WATI
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How to set up Cash on Delivery (COD) in Shopify
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What are fixed variables for Shopify integration?
Shopify Integration for TRIAL user
Shopify Integrations for Paid WATI Users
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What are fixed variables for Woocomerce integration?
Create contact in HubSpot when new user messages your WhatsApp number
HubSpot WhatsApp Integration: Capture New WhatsApp Contacts To HubSpot For Free [Deprecated]
Make.com / Integromat
WhatsApp Templates for Leadsquared
WATI LeadSquared Integration
LeadSquared WhatsApp Integration: Capture All New WhatsApp Contacts To LeadSquared
WhatsApp and Razorpay Integration
Google Calendar Integration
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Are your file attachment names appearing as null or untitled?
Where can I find the WATI API Endpoint URL and Bearer Token?
What if I need access to more APIs?
Where can I find WATI API Documentation?
How can I add webhooks using WATI or WhatsApp API Gateway?
Can I send OTP on WhatsApp?
Table of Contents
- All Categories
- Conversational Based Pricing
- What is Conversation Based Pricing?
What is Conversation Based Pricing?
Updated by Helpdesk
WhatsApp has switched from a notification-based pricing model to a conversation-based pricing model. Instead of being charged for template messages sent, businesses will be charged per conversation, which includes all messages delivered within a 24-hour period.
How Does The New Pricing Model Work?
The new WhatsApp Business API conversations will fall into two categories that will be priced differently:
- User-initiated Conversation- Where users reach out to the business regarding support and general queries.
- Business-initiated Conversation- Where business will deliver Notifications or broadcast messages.
Important points to remember -
1. Charges for conversations are based on the user’s country code.
2. The charges will be different, depending on who initiated the conversation. (the business or the end-user). Check rate charts below.
Will anything be free?
- First 1000 conversation messages per calendar month will be free (Business or User Initiated).
- Incoming messages from end-users (user initiated messages) will be free, until businesses reply to them.
- Check here for you user initiated conversations coming from facebook click to ad campaigns
What should the businesses do to get the most out of the new pricing model?
Well, it depends upon a business’s use case for WhatsApp Business.
1. If you are into customer support, try to resolve queries as soon as possible. You can use WATI’s Multi-Agent Dashboard For WhatsApp to manage your customer support efficiently. If your support team has limited work hours, consider building a WhatsApp Chatbot that’ll help in solving basic support queries on WhatsApp.
2. If you are putting your marketing Efforts via WhatsApp Business, now it’s time to revamp your notification strategy. You need to focus on how you can provide more value to the users in the least number of notifications possible. Also, you need to avoid Daily notifications as it may very well result in a permanent ban for misusing WhatsApp Business Account.
In the end, it all comes to the end user’s experience with your WhatsApp Business account. If that’s your priority, you’ll not be much bothered with the new pricing model.
If you want to learn how you can leverage WhatsApp Business API for your business, Hit the button to book a demo with our experts.
The charges will be calculated based on the end-users phone number country code.
Please check our country wise rates below:
Will there be any pricing impact?
Click below to check WATI's updated prices
Do you want to estimate your cost?
Click below to get an estimate of your conversations cost.