Summary
If your business has been flagged or your Business Account / WhatsApp number is banned for violating WhatsApp's policies, but you believe you are compliant, you can appeal the decision. This article will guide you through the process of requesting a review and provide tips on how to prevent future violations.
Instructions
Understanding the Appeal Process
When you appeal a violation, the WhatsApp team will review your case to determine if the violation should be reconsidered. This review may result in WhatsApp reversing the violation, but it's essential to understand that the decision is not guaranteed.
How to Request a Review
To appeal a violation, follow these steps:
Go to the Business Support Home page and click on the relevant WhatsApp Business Account.
Choose the violation you want to appeal from the list and click Request Review.
A new dialog will open in Business Manager. Enter supporting details to help the WhatsApp team understand your case, and then click Submit.
After submitting your request, the issue will be moved to the In Review tab.
What to Expect After Submission
The appeal review decision will be sent to you via the Business Manager, typically within 24 to 48 hours. The outcome will be one of two options:
Unchanged: The violation will remain in place, and you will need to take corrective action to comply with WhatsApp's policies.
Reversed: The violation will be lifted, and you can continue using WhatsApp for your business.
Preventing Future Violations
To avoid violating WhatsApp's policies in the future, follow these best practices:
Read and understand the Commerce and Business Policies.
Review the frequently asked questions about these policies to ensure you are aware of the dos and don'ts.
Subscribe to the
account_updatewebhooks to receive real-time notifications when your Business Account violates a policy. You can find more information on how to subscribe to account update webhooks.Adjust your behavior on the platform quickly to avoid additional warnings and/or enforcement actions. By following these steps and tips, you can ensure a smooth and compliant experience on WhatsApp. Remember to always review and understand the policies and guidelines to avoid any issues that may affect your business.
Frequently Asked Questions (FAQs)
Appealing a Violation
How do I appeal a WhatsApp policy violation? You can appeal a violation by requesting a review from the Business Support Home page. Choose the relevant WhatsApp Business Account, select the violation, and click Request Review.
What happens after I submit an appeal? After submitting your appeal, the issue will be moved to the In Review tab, and the WhatsApp team will review your case to determine if the violation should be reconsidered.
How long does the appeal review process take? The appeal review decision will be sent to you via Business Manager, typically within 24 to 48 hours.
Understanding the Outcome
What are the possible outcomes of an appeal review? The outcome will be one of two options: Unchanged, where the violation remains in place, or Reversed, where the violation is lifted.
What does it mean if my appeal is reversed? If your appeal is reversed, the violation will be lifted, and you can continue using WhatsApp for your business.
Preventing Future Violations
How can I prevent future policy violations? To avoid violating WhatsApp's policies, read and understand the Commerce and Business Policies, review the frequently asked questions, and subscribe to the
account_updatewebhooks to receive real-time notifications.Why is it important to subscribe to account update webhooks? Subscribing to
account_updatewebhooks helps you receive real-time notifications when your Business Account violates a policy, allowing you to adjust your behavior on the platform quickly and avoid additional warnings and/or enforcement actions.