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What are available pricing plans and add-ons for Astra?

Summary

Astra offers flexible plans designed for businesses at different stages of growth. Whether you're exploring AI agents for the first time or managing high volumes of customer conversations, Astra provides plans that scale with your needs.

This article provides an overview of the features and capabilities included in each Astra plan.

Note: For the latest plan pricing and billing details, please visit the Astra pricing page.

Instructions

Free plan

The Free plan is ideal for businesses that want to explore Astra and understand how AI agents work before committing to a paid plan.

With the Free plan, you get:

  • 1 AI agent for website only

  • 1 team member

  • 100 monthly AI credits

  • 1 MB of training data

This plan is best suited for testing Astra's capabilities and running small-scale AI experiences.

Pro plan

The Pro plan is designed for growing teams that want to automate customer interactions and lead qualification.

With the Pro plan, you get:

  • Up to 3 AI agents for lead qualification and frequently asked questions (FAQs)

  • Up to 4 team members

  • Support for both website and WhatsApp channels

  • 5,000 monthly AI credits

  • Credit rollover

  • 50 MB of training data per agent

This plan is ideal for businesses looking to scale customer engagement and automate repetitive conversations.

Business plan

The Business plan is designed for businesses with higher traffic volumes and more advanced AI requirements.

With the Business plan, you get:

  • Unlimited AI agents

  • Up to 10 team members

  • Support for both website and WhatsApp channels

  • 25,000 monthly AI credits

  • Credit rollover

  • 100 MB of training data per agent

  • A dedicated success manager

This plan is a good fit for high-traffic websites, larger teams, and agencies managing multiple AI experiences.

Custom plan

The Custom plan is designed for organizations that require tailored pricing, usage limits, and support.

With the Custom plan, you get:

  • Custom pricing

  • Unlimited AI agents

  • Support for both website and WhatsApp channels

  • Custom AI credit allocation

  • Credit rollover

  • 100 MB of training data per agent

  • A dedicated success manager

This plan is best suited for businesses with unique requirements or large-scale deployments.

Add-on: Purchase extra credits

If you need more credits beyond what your current plan includes, you can purchase additional credits as an add-on anytime. This helps you scale without upgrading your entire plan.

Which plan is right for you?

Choosing the right Astra plan depends on your business size, traffic volume, and AI requirements.

  • Free Plan – Best for individuals and early-stage startups with low website traffic who want to explore Astra's AI capabilities at no cost.

  • Pro Plan – Ideal for small and growing teams focused on lead generation, sales, and customer engagement. This plan provides more AI credits and advanced capabilities to help you scale faster.

  • Business Plan – Designed for agencies, enterprises, and high-traffic websites that need unlimited AI agents, higher usage limits, dedicated support, and more advanced AI operations.

  • Custom Plan – Recommended for organizations with unique business requirements that need tailored pricing, custom AI credit allocations, and a customized deployment experience.

Conclusion

Astra offers plans for businesses at every stage, from individuals exploring AI for the first time to enterprises managing large-scale customer interactions. As your business grows, you can upgrade to a plan with more AI credits, larger training data limits, additional AI agents, and enhanced support.

If your usage exceeds your plan's included credits, you can purchase additional credits as an add-on without changing your current plan. This flexibility allows you to scale your AI operations based on your business needs.

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