Summary
This guide provides an introduction to Wati, a platform for managing your business's WhatsApp communication. It covers Wati's benefits, common use cases, target users, and how to get started with a free trial. Learn how Wati can help you centralize communication, automate tasks, and improve customer relationships on WhatsApp.
What is Wati?
Wati is a powerful platform that helps you connect with your customers on WhatsApp. Think of it as a central hub for all your WhatsApp business communication. You can use Wati to send and receive messages, automate replies, and even build custom integrations to connect WhatsApp with your other business tools. By adding WhatsApp as a communication channel through Wati, you can improve your customer support, marketing, and sales efforts.
Note: Currently Wati only supports messaging over WhatsApp. Voice calls or video calls are not supported by Meta for WhatsApp API yet and hence not available on Wati.
Why Use Wati?
Wati provides a complete WhatsApp API solution, giving you a single place to manage all your WhatsApp business interactions. It's like having a supercharged WhatsApp inbox specifically designed for your company. Here are some key benefits:
Centralized Communication: Manage all your customer conversations on WhatsApp in one place.
Automation: Save time and effort by automating common tasks and responses.
Customization: Build workflows tailored to your specific business needs.
Improved Customer Relationships: Connect with customers on their preferred platform, making it easier to resolve issues and build stronger relationships.
What Can I Use Wati For?
WATI is versatile and can be adapted to many different business needs. Here are a few common use cases:
Customer Support: Provide instant, personalized support on WhatsApp. Customers can easily reach out with questions or issues, and your team can respond efficiently using Wati's Team Inbox. Resolve problems faster and improve customer satisfaction.
Sales & Lead Generation: Use Wati to answer pre-sales questions, qualify leads, and guide potential customers through the purchasing process. Share product information, send offers, and schedule calls, all within WhatsApp. For example: You can send notifications and alerts. Send important updates, appointment reminders, order confirmations, and shipping notifications directly to your customers' WhatsApp. This ensures critical information is delivered promptly and reliably.
Who Uses Wati?
WATI is designed for businesses of all sizes, from small startups to large enterprises. Typical users include:
Customer Support Teams: Manage high volumes of inquiries, collaborate effectively, and provide fast, personal support.
Sales Teams: Qualify leads, answer product questions, and close deals more efficiently.
Marketing Teams: Send targeted messages, run campaigns, and nurture customer relationships.
Operations Teams: Send notifications, manage appointments, and keep customers informed.
E-commerce Businesses: Provide order updates, handle returns, and offer personalized shopping experiences.
Any Business seeking to improve customer engagement through WhatsApp. Essentially, any company that wants to leverage WhatsApp for better communication and customer engagement can benefit from Wati.
Try Wati for Free
The best way to understand WATI's capabilities is to experience it firsthand. We recommend signing up for our [7-day free trial]. The trial gives you full access to all of Wati’s features, so you can see exactly how it can benefit your business. To get started:
Click on the [Sign Up] link.
Follow the on-screen instructions to create your account.
Connect your WhatsApp account.
Set up your preferences. You can start using Wati immediately after signing up.
Frequently Asked Questions (FAQs)
General Questions
1. What is Wati?
→ Wati is a platform that helps you manage your business's WhatsApp communication. It's like a central hub for sending and receiving messages, automating replies, and integrating WhatsApp with other business tools.
2. Why should I use Wati instead of just the WhatsApp Business App?
→ WATI provides a complete WhatsApp API solution with features like centralized communication, automation, and customization, allowing you to manage all your WhatsApp interactions in one place and improve customer relationships. The standard WhatsApp Business App has more limited features.
3. Do I need a WhatsApp Business Account to use Wati?
→ Yes. Since Wati is built on top of WhatsApp Business API, a WhatsApp Business Account is a must.
Usage and Applications
4. Who can use Wati?
→ Wati is designed for businesses of all sizes, including customer support, sales, marketing, and operations teams, as well as e-commerce businesses and any company wanting to improve customer engagement on WhatsApp.
5. What are some common uses of Wati?
→ Common uses include providing customer support, handling sales inquiries, sending notifications and alerts, and managing appointments.
Trial and Getting Started
6. How do I get my 7-day free trial with Wati?
→ Click on the signup link, and follow the onscreen instructions to create an account. You will then need to connect your WhatsApp account and set up your preferences.
Features Support
7. Is there an option for video calls in Wati?
→ Video call and audio call options are not supported by Meta for WhatsApp API, and hence not available in Wati yet.
8. Does Wati support WhatsApp Channels feature?
→ Unfortunately, WhatsApp Channels are not available through the WhatsApp Business API and hence not available in Wati yet. They are only accessible via the regular WhatsApp mobile app.