Summary
Wati and Eber are powerful customer communication platforms that, when integrated, offer businesses a complete WhatsApp automation and team inbox management solution. This article outlines how this integration streamlines customer engagement, automates responses, and manages multi-channel communications.
Credits: Original help article by Eber.
Note: Broadcasts are now Campaigns – same powerful features, updated name!
Introduction
Wati and Eber work together to provide businesses with powerful WhatsApp automation and team inbox management capabilities. This combination enables organizations to streamline their customer engagement, automate responses, and manage multi-channel communications effectively.
Use Cases
Here are a few ways you can leverage the Wati and Eber integration:
Customer Support Operations: Handle customer inquiries efficiently with automated responses for common questions, structured ticket management, and seamless agent handovers for complex issues.
Marketing Campaigns: Run targeted marketing campaigns through WhatsApp campaigns, engage customers with personalized promotional content, and track campaign performance through detailed analytics.
Sales Process Automation: Streamline lead qualification with automated chatbots, manage sales pipelines through structured conversations, and convert prospects with timely follow-ups and personalized engagement.
Integration Capabilities
This section describes the key integration features between Eber and Wati. The integration enables automated data synchronization and event handling between the two systems.
Member Profile Management
The integration handles user data synchronization through API endpoints, ensuring consistent user profiles across both platforms. Currently supported events include:
Rewards Claimed Events
Triggers: When users claim rewards in Eber.
Action: Automatically updates user-profiles and sends WhatsApp notifications via Wati.
Welcome Events
Triggers: Upon new user registration in Eber.
Action: Creates or updates the user profile in Wati and sends automated welcome messages.
User Synchronization
The system maintains data consistency by automatically creating corresponding Wati profiles for all Eber users. Any updates to user data in Eber are automatically reflected in Wati.
Contact Information Management
User information updates are managed through Wati's Contact Management API, ensuring synchronized contact details and metadata across both platforms.
Rewards System Integration
The rewards redemption process integrates with both platforms, enabling automated WhatsApp notifications.
Frequently Asked Questions (FAQs)
General questions
1. What is the Wati and Eber integration?
The Wati and Eber integration connects WhatsApp automation with team inbox and customer engagement workflows, allowing businesses to manage communication, automation, and customer data across both platforms.
2. What business use cases does this integration support?
It supports customer support operations, marketing campaigns, and sales process automation through automated responses, campaigns, and structured conversations.
Integration capabilities
3. What types of events are supported in the integration?
The integration supports reward claimed events and welcome events triggered by user actions in Eber.
4. What happens when a user claims a reward in Eber?
When a reward is claimed, the user profile is updated and an automated WhatsApp notification is sent through Wati.
5. How are welcome messages handled for new users?
When a new user registers in Eber, their profile is created or updated in Wati and an automated welcome message is sent on WhatsApp.
User and contact management
6. How does user synchronization work between Eber and Wati?
For every user created or updated in Eber, a corresponding profile is automatically created or updated in Wati to keep data consistent.
7. How is contact information kept in sync?
Contact details and metadata are synchronized using Wati’s Contact Management API, ensuring updates in Eber are reflected in Wati.
Rewards and notifications
8. How does the rewards system work with WhatsApp notifications?
When rewards are redeemed in Eber, the integration triggers automated WhatsApp notifications via Wati to keep users informed.
9. Are broadcasts and campaigns different in this integration?
No. Broadcasts are now called Campaigns, with the same features and behavior when used through the integration.