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How to use coupon codes in Template Messages

Updated this week

Summary

Our new coupon code feature, available in template messages, allows businesses to include up to three call-to-action (CTA) buttons - one specifically for adding a coupon code. This makes it easy for customers to redeem discounts directly from messages, boosting engagement and sales. The article explains how to create a template message with a coupon code, customize its appearance, and track its performance using analytics. It also provides best practices for maximizing the impact of this feature on marketing campaigns.

Note: Broadcasts are now Campaigns – same powerful features, updated name!

Instructions

What's this feature about coupon codes?

We've added the ability to include up to 3 call-to-action (CTA) buttons in each template message. One of these buttons is specifically designed for adding a coupon code, making it easy for your customers to redeem their discount.

Getting started with coupon codes

To use this feature, follow these simple steps:

  1. Go to the Campaigns option in our navigation bar and click on Template Messages.

  2. Click on "New Template Message" and select the category "marketing".

  3. Fill in your text, then scroll down to the buttons section where you'll find the coupon code option.

  4. Add your coupon code, which will be displayed as a clickable link for customers to paste into their online checkout.

Tips and Tricks

With our new coupon code feature, you can now create personalized marketing messages that drive engagement and conversions. By offering exclusive discounts to your customers, you can build loyalty and increase sales.

Frequently Asked Questions (FAQs)

General questions

1. What is the coupon code feature in Wati template messages?

The coupon code feature lets you add a dedicated call-to-action button in a template message so customers can easily redeem discounts directly from the message.

2. How many CTA buttons can I add to a template message?

You can add up to three call-to-action buttons in a single template message, and one of them can be used specifically for a coupon code.

Creating template messages with coupon codes

3. Where can I create a template message with a coupon code?

You can create it by going to Campaigns → Template Messages, clicking New Template Message, and selecting the Marketing category.

4. How do I add a coupon code to a template message?

After adding your message text, scroll to the buttons section and select the coupon code option. Enter the coupon code, which will appear as a clickable link for customers.

5. How does the coupon code appear to customers?

The coupon code is shown as a clickable button that customers can tap and paste directly into their online checkout.

Usage and best practices

6. What types of campaigns are best suited for coupon codes?

Coupon codes work well for marketing campaigns focused on promotions, exclusive discounts, and limited-time offers.

7. How can coupon codes help improve engagement and sales?

By making discounts easy to redeem directly from messages, coupon codes encourage faster action, improve engagement, and can increase conversions.

8. Can I track the performance of coupon code messages?

Yes, you can use analytics to track how your coupon-based template messages perform and measure their impact on engagement and sales.

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