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Understanding Automation Triggers and Their Cost

Updated over 2 weeks ago

Summary

Automation Triggers help streamline your workflow by automatically executing actions based on specific conditions. Whether you want to send notifications, assign tasks, or update records, Automation Triggers ensure that your system responds instantly - saving you time and effort.

Instructions

What are Automation Triggers?

Automation Triggers are predefined conditions that, when met, initiate an automated action within your system. These triggers enable users to automate repetitive tasks, ensuring efficiency and consistency without manual intervention. Automation Triggers support various types of automations, including:

  • Default Action

  • Keyword Action

  • Reply Material

  • Routing

  • Chatbots

  • Sequence

  • Rules

  • WhatsApp Flows

How Automation Triggers Work

Automation Triggers operate based on a simple rule:

  1. A condition is met - The system continuously monitors for predefined conditions, such as a keyword match or a new user action.

  2. An automation is executed - When the condition is triggered, an automation action (e.g., sending a message, updating a record, or notifying a team member) is performed.

  3. Usage is tracked - Each triggered automation is counted towards your monthly automation limit.

Key Benefits of Automation Triggers

  • Saves time - Automate repetitive tasks and focus on high-priority work.

  • Enhances efficiency - Reduce manual errors and speed up processes.

  • Improves responsiveness - Instantly take action based on user interactions.

  • Customizable control - Enable or disable automation overages based on your needs.

  • Better customer experience - Deliver faster, more personalized, and seamless interactions to improve satisfaction and loyalty.

Key Considerations

Note: The Welcome Message and Out-of-Office Message will be completely free and will not count toward automation limits.

  • Monthly limits apply - Each plan has a monthly automation trigger limit, though users can purchase add-ons to increase limits.

    • Growth - 1000

    • Pro - 2000

    • Business - 5000

Moreover, to ensure transparency, here are some key aspects of how automation triggers are calculated:

  • Trigger-based pricing - Automation is counted towards your quota when any automation inside the Wati product is triggered. For example:

    • If a keyword is triggered, it is counted as one automation.

    • If the keyword action results in a chatbot response, that chatbot interaction is also counted as a separate automation trigger.

  • Manual triggers - If an operator manually starts a chatbot in the Team Inbox, it will not count towards your automation trigger quota.

  • API triggers - If your developer uses the API to send a template message or start a chatbot, these actions will not count towards your automation trigger quota.

  • Regional pricing considerations - Users in countries that are not part of any designated region will follow the add-on pricing of the USD East region.

Monthly Automation Runs Per Plan

Each Wati plan has a specific number of Automation Runs included. Here's a breakdown of what each plan offers:

Plan Type

Monthly Automation Runs

Growth

1,000

Pro

2,000

Business

5,000

What Happens If You Exceed Your Monthly Automation Runs?

If you exceed your allocated Automation Runs, your automations will stop triggering until one of two things happen:

  1. Upgrade your plan to get more automation triggers.

  2. Purchase the add-on to get more automation triggers.

  3. Wait for the billing cycle reset (at the start of the next billing month).

You’ll also receive email alerts when your automation usage approaches 80%, 90%, and 100% of your limit in a given month. This gives you a chance to monitor usage and take action before reaching the limit.

Add-On Monthly Runs

If you need more Automation Triggers than your plan provides, you can purchase Add-On Automation Triggers at an additional fee. Below is a list of the available add-ons:

Additional Triggers

Automation Runs Monthly

Price

1,000

$40

2,000

$80

3,000

$120

4,000

$160

6,000

$220

8,000

$300

10,000

$360

15,000

$500

20,000

$625

30,000

$850

40,000

$1,050

50,000

$1,250

75,000

$1,700

100,000

$2,100

150,000

$2,800

200,000

$3,500

250,000

$4,200

300,000

$4,900

400,000

$6,000

500,000

$7,100

750,000

$9,300

1,000,000

$11,500

Note: The pricing may vary based on your country. Please check your Wati account for the exact pricing in your currency.

How to Check Your Monthly Automation Triggers Usage

To track your automation triggers usage for the current month, follow these steps:

1. On Wati, click on More.

2. Select Account Details.

3. On the left navigation menu, click on Your Plan.

Account Details Page

4. Look for the Monthly Automation Triggers section to view your current trigger limit and usage for the month.

How to Purchase or Add More Automation Triggers

If you need more triggers, you can purchase the Add-On Automation Triggers. Here’s how to do it:

1. On Wati, click on More.

2. Select Account Details.

3. In the left navigation menu, click on Your Plan.

4. Under the Add-ons section, click Buy Automation Triggers.

5. Use the slider to choose the number of add-on automation triggers you want to subscribe to.

6. Click Subscribe Now.

Note:

  • The add-on automation triggers billing frequency will match your base plan. For example, if you're on an annual plan, your add-on automation triggers will be billed annually.

  • If you downgrade your trigger limit, the change will take effect starting from the next billing cycle.

Frequently Asked Questions (FAQs)

General Questions

1. What are Automation Triggers?

→ Automation Triggers are predefined conditions that automatically execute actions when met. They help automate repetitive tasks such as sending notifications, assigning tasks, and updating records without manual intervention.

2. How do Automation Triggers work?

→ Automation Triggers operate based on a simple rule:

  • A condition is met – The system continuously monitors for specific conditions.

  • An automation is executed – When the condition is triggered, an automation action is performed (e.g., sending a message, updating a record).

  • Usage is tracked – Each triggered automation counts towards the monthly automation limit.

3. What types of Automation Triggers are available?

→ Automation Triggers support various types of automations, including:

  • Default Action

  • Keyword Action

  • Reply Material

  • Routing

  • Chatbots

  • Sequence

  • Rules

  • WhatsApp Flows

Usage & Limits

4. Do Automation Triggers count towards a monthly limit?

→ Yes, each automation trigger is counted towards your monthly limit based on your plan. However, Welcome Messages and Out-of-Office Messages are free and do not count towards the limit.

5. What happens if I exceed my monthly automation trigger limit?

→ If you exceed your limit, your automations will stop triggering until:

  • You upgrade your plan.

  • You purchase an add-on for additional automation runs.

  • The billing cycle resets at the start of the next billing month.

6. Will I be notified before I reach my limit?

→ Yes, you will receive email alerts when your usage reaches 80%, 90%, and 100% of your monthly limit.

Pricing & Add-Ons

7. What are the monthly automation trigger limits for each plan?

  • Growth: 1,000 triggers

  • Pro: 2,000 triggers

  • Business: 5,000 triggers

8. Can I purchase additional automation triggers?

→ Yes, add-ons are available for purchase. Additional automation runs can be bought in increments starting from 1,000 runs.

9. How much do add-on automation triggers cost?

→ Pricing starts at $40 for 1,000 additional triggers and increases with volume. Exact pricing may vary based on your region.

Managing Automation Triggers

10. How can I check my monthly automation trigger usage?

→ To track your usage:

  • Click on More in Wati.

  • Select Account Details.

  • Click on Your Plan in the left navigation menu.

  • Look for the Monthly Automation Triggers section.

11. How can I purchase additional automation triggers?

  • Click on More in Wati.

  • Select Account Details.

  • Click on Your Plan in the left navigation menu.

  • Under the Add-ons section, click Buy Automation Triggers.

  • Use the slider to choose the number of additional triggers.

  • Click Subscribe Now.

12. Will add-on automation triggers be billed separately?

→ No, the billing frequency for add-ons matches your base plan. If you are on an annual plan, add-on triggers will be billed annually.

13. Can I downgrade my add-on automation triggers?

→ Yes, but any downgrade will take effect in the next billing cycle.

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