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How to Display Product Images in Shopify Automated Messages

Updated over a week ago

Summary

Want to make your Shopify automated messages on WhatsApp more engaging? This guide will show you how to add product images to your Abandoned Cart, Cash on Delivery, and Order Confirmation messages using Wati. It's a simple process that helps your customers visualize their purchases, driving higher engagement and conversions.

Instructions

Follow these steps to add product images to your Shopify automated messages in Wati.

Automated Messages That Support Product Images

You can add product images to the following Shopify automated messages:

  • Abandoned Cart recovery message

  • Cash on Delivery confirmation message

  • Order Confirmation message

Steps to Add Product Images in Template Messages

  1. Go to Broadcast in your Wati dashboard.

  2. Select Template Messages from the left-hand menu.

  3. Click New Template Message.

  4. Choose Start from Scratch to create a new template.

  1. Fill in the following details:

  2. Template Name

  3. Type

  4. Language

  5. In the Header section, select the Media option.

  6. Click the Add Variable button.

  7. From the list of attributes, choose product_image_url.

Important*:* This variable(product_image_url) should only be used for Abandoned Cart, Cash on Delivery, or Order Confirmation automated messages for the Shopify App.

For sample content during setup, you can use this link for testing: https://cdn.clare.ai/wati/images/WATI_logo_square_2.png

  1. Enter your desired message content for the template body.

  2. Click Save and then Submit the template.

Final Step: Enable the Template in Your Wati Shopify App

Once your template is approved:

  1. Go to your Wati Shopify App page.

  2. Enable the approved template for the relevant automated message (Abandoned Cart, Cash on Delivery, or Order Confirmation).

Frequently Asked Questions (FAQs)

General Questions

1. What are product images in Shopify automated messages?

→ Product images are pictures of the products in a customer's cart or order. When added to automated messages like Abandoned Cart, Cash on Delivery, or Order Confirmation, they help customers visualize their purchase.

2. Which Shopify automated messages support product images?

→ You can add product images to the following automated messages in Wati:

  • Abandoned Cart recovery message

  • Cash on Delivery confirmation message

  • Order Confirmation message

3. Do I need to create a new template to add product images?

→ Yes. To display product images in automated messages, you need to create a new template message in Wati and use the product_image_url variable.

4. Where do I add the product image variable in the template?

→ You need to add the product_image_url variable in the Header section of the template. Make sure to select the Media option while setting this up.

5. Can I use the product_image_url variable in any message template?

→ No. The product_image_url variable is only supported for Shopify automated messages — specifically Abandoned Cart, Cash on Delivery, and Order Confirmation messages.

Template Creation and Approval

6. What if I want to test the image setup before using real product images?

→ You can use this sample image URL for testing during template creation:

https://cdn.clare.ai/wati/images/WATI_logo_square_2.png

7. What happens after I submit my template for approval?

→ Once you submit your template, Wati will review it. If approved, you can enable it in your Wati Shopify App for the relevant automated messages.

8. What should I do if my template gets rejected?

→ Review the error message provided during rejection. Make the required changes and resubmit the template for approval.

Using Templates in the Wati Shopify App

9. How do I enable the approved template for Shopify automated messages?

→ After your template is approved:

  1. Go to your Wati Shopify App page.

  2. Enable the template for the relevant automated message (Abandoned Cart, Cash on Delivery, or Order Confirmation).

10. Will the correct product image appear automatically in customer messages?

→ Yes. When the automated message is sent through the Wati Shopify App, the correct product image will automatically appear based on the customer's cart or order details.

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