Summary
Connect your Instagram Professional Account to Wati to manage Instagram conversations, automate customer interactions, and turn Instagram leads into WhatsApp contacts.
With the Instagram integration, you can manage DMs and comments in one place, automate responses, and use AI to collect WhatsApp contact details from Instagram conversations.
Instructions
Connect your Instagram account
Connect your Instagram Professional Account to Wati to start managing your Instagram conversations in Wati.
Both Business and Creator accounts are supported. Personal Instagram accounts aren't supported.
On the Business plan, you can connect more than 1 Instagram account to the same Wati workspace.
Manage Instagram conversations in Team Inbox
Manage your Instagram conversations directly from Wati's Team Inbox.
You can:
View and reply to Instagram DMs.
Manage comments on your Instagram posts.
Keep Instagram conversations separate from your WhatsApp conversations.
This gives your team one place to manage customer conversations across channels.
Automate Instagram DMs
Automate responses to incoming Instagram messages using Rules.
You can use automation to:
Welcome customers when they message you for the first time.
Send out-of-office responses outside working hours.
Respond to messages based on keywords.
Start chatbot flows to handle conversations automatically.
Automate comments and story interactions
Engage with customers automatically when they interact with your Instagram content.
You can:
Detect keywords in comments on your posts.
Reply publicly to comments.
Send a private DM to people who comment.
Respond automatically to Instagram story replies and reactions.
Respond when someone mentions your Instagram account in their story.
This is useful for campaigns where an Instagram interaction can trigger a personalized message, such as sharing a link, offer, or promotional code.
Turn Instagram leads into WhatsApp contacts
Turn Instagram conversations into opportunities to continue the conversation on WhatsApp.
Instagram contacts are stored in Wati's Contacts module alongside your WhatsApp contacts. AI Assist can ask an Instagram lead for their WhatsApp number during a conversation and save it to their contact attributes.
You can then use these contacts in your WhatsApp campaigns.
Frequently Asked Questions (FAQs)
Instagram account
1. Which Instagram accounts can I connect to Wati?
You can connect an Instagram Professional Account to Wati. Both Business and Creator accounts are supported, while personal Instagram accounts aren't supported.
2. How many Instagram accounts can I connect to a Wati workspace?
On the Business plan, you can connect more than 1 Instagram account to the same Wati workspace.
Managing Instagram conversations
3. What can I manage with Instagram in Wati?
You can manage Instagram DMs and comments in Wati's Team Inbox. You can view and reply to Instagram DMs, manage comments on your Instagram posts, and keep Instagram conversations separate from your WhatsApp conversations.
Instagram automation
4. Can I automate Instagram DMs?
Yes. You can use Rules to automate responses to incoming Instagram messages, including welcome messages, out-of-office responses, keyword-based responses, and chatbot flows.
5. Can I automate Instagram comments and story interactions?
Yes. You can automate Instagram comments by detecting keywords, replying publicly, and sending private DMs. You can also automatically respond to Instagram story replies and reactions and to mentions of your Instagram account in someone else's story.
6. What can I use Instagram automation for?
You can use Instagram automation for campaigns where an Instagram interaction triggers a personalized message, such as sharing a link, offer, or promotional code.
Instagram leads and WhatsApp
7. Can I turn Instagram leads into WhatsApp contacts?
Yes. Instagram contacts are stored in Wati's Contacts module alongside WhatsApp contacts. AI Assist can ask an Instagram lead for their WhatsApp number during a conversation and save it to their contact attributes.
8. Can I use Instagram contacts in WhatsApp campaigns?
Yes. You can use Instagram contacts with a saved WhatsApp number in your WhatsApp campaigns.